The ADHOC Major Event is UP JMA’s largest income generating project for its beneficiaries, the Kids Integrated Development Through Schooling (K.I.D.S.) and the UP JMA Scholarship Fund. It is also the organization’s most prestigious social project, bringing together college students and young professionals alike. With each event garnering an increasing number of attendees, last semester’s ADHOC: The Absolute Affinity reached a record breaking 4500 attendees.

Every semester, each ADHOC team is tasked to create a party with an innovative concept. Beginning with zero funds, the team must plan, realize and execute their original concept by gathering efforts of corporate sponsors, media partners, organizations and individuals.

ADHOC is so much more than the usual party everyone is accustomed to. Attracting partyphiles from all over the Metro, featuring the hottest music by the best DJs, guaranteeing free-flowing drinks all night, and showcasing twists and surprises sure to make the crowd go wild, ADHOC is the only party capable of making not only bodies dance, but souls as well. With people talking about it even weeks after, every semester, people are itching to experience a party the ADHOC way.

Our Mission: The ADHOCacy
Origin 1958: ADHOC’s advocacy and legacy
noun. |add.hawk.uh.see|

The driving force that upholds the advocacy of supporting the UP JMA K.I.D.S., constantly exceeding standards and soaring to new heights by delivering the major event that is always imitated but never surpassed, and, thus, continuing UP JMA’s legacy of excellence and social responsibility.